Monthly Archives: September 2020

Email Delivery Vs Email Deliverability in Marketing Automation
Are you aware of the fact that only 79% of the total commercial emails are delivered securely in the inbox? Surprised? Okay, so you can calm down as we are also aware of the word spam where the rest of our commercial emails land off. In various marketing automation tools, email marketing is one of its…

IP Warming Process in Marketing Automation
If you need to put some real money in your pockets emails are at your rescue. So what’s behind an email? Yes, you are right an “IP address” that is responsible for the routing of your data over the internet. For implementing a good automation strategy you need to be very crucial at each step…